{"product_id":"loreal-majirel-color-tube-5-12-light-iridescent-brown-ash","title":"L'Oréal Majirel Color Tube – 5.12 Light Iridescent Brown Ash","description":"\u003cp dir=\"auto\"\u003e[short_description] L'Oréal Majirel Color Tube – 5.12 Light Iridescent Brown Ash, a premium professional permanent hair color crème that delivers rich, true light brown shade with cool iridescent ash reflect, 100% gray coverage, exceptional shine, and long-lasting vibrancy while keeping hair healthy and conditioned.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eTrue-to-tone ash iridescent light brown enriched with Ionène G™ and Incell™ technology for deep penetration, uniform cool-toned coverage, multi-dimensional icy-ash radiance, and nourished hair feel with pure, sophisticated ash-brown results.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eExpertly formulated for salon-quality light iridescent brown ash hair coloring with superior fade resistance, brilliant shine, and soft, manageable strands—ideal for modern, cool-toned light brown looks with strong ash neutralization and subtle iridescence.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eSuitable for all hair types, especially those needing cool light ash iridescent brown, complete gray coverage, long-lasting ash tone, shine, and healthy-looking hair.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003ePresented in a professional silver tube (50ml) with elegant Majirel packaging and clear \"5.12 LIGHT IRIDESCENT BROWN ASH\" shade indicator for precise salon or home use. [\/short_description]\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e[product_description]\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eThe \u003cstrong\u003eL'Oréal Professionnel Majirel Color Tube – 5.12 Light Iridescent Brown Ash\u003c\/strong\u003e is a high-performance permanent hair color crème from L'Oréal Professionnel that delivers a highly concentrated, true-to-tone light iridescent brown ash (5.12) with strong cool ash reflect and subtle violet iridescence. Powered by exclusive Ionène G™ and Incell™ technology, this professional formula penetrates deep into the hair fiber to provide uniform, vibrant cool-toned color while protecting and conditioning during the coloring process. It resists fading for up to 8 weeks, maintains brilliant multi-dimensional icy-ash shine, and leaves hair feeling soft, smooth, healthy, and full of life. Ideal for achieving modern, sophisticated light iridescent brown ash tones with excellent neutralization of warmth, flawless coverage, and salon-quality results, it’s perfect for both professional salon application and confident at-home use (with developer, not included). Get rich, cool light ash iridescent brown hair with nourished condition and long-lasting shine every time.\u003c\/p\u003e\n\u003ch4 dir=\"auto\"\u003eKey Features\u003c\/h4\u003e\n\u003cul dir=\"auto\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eLight Iridescent Brown Ash (5.12)\u003c\/strong\u003e: Delivers luminous medium-light brown with strong ash reflect and subtle violet iridescence for clean, cool depth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e100% Gray\/White Hair Coverage\u003c\/strong\u003e: Complete, even, and reliable coverage on resistant or gray hair for flawless ash iridescent results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIonène G™ \u0026amp; Incell™ Technology\u003c\/strong\u003e: Protects hair fiber, conditions during coloring, and enhances color longevity and hair health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting \u0026amp; Fade-Resistant\u003c\/strong\u003e: Color stays vibrant and cool up to 8 weeks with brilliant shine retention.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft \u0026amp; Conditioned Finish\u003c\/strong\u003e: Leaves hair soft, manageable, shiny, and healthy-looking after coloring.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional 50ml Tube\u003c\/strong\u003e: Standard professional size with clear Majirel branding and \"5.12 LIGHT IRIDESCENT BROWN ASH\" shade for precise use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"auto\"\u003eHow to Use\u003c\/h4\u003e\n\u003cul dir=\"auto\"\u003e\n\u003cli\u003eMix 1 tube (50ml) Majirel 5.12 Light Iridescent Brown Ash with 50ml L'Oréal Professionnel developer (20 vol\/6% for standard coverage, 30 vol\/9% for high lift or resistant gray) in a non-metallic bowl.\u003c\/li\u003e\n\u003cli\u003eApply to dry, unwashed hair. Section and apply from roots to ends (start at roots for gray coverage).\u003c\/li\u003e\n\u003cli\u003eDevelop for 35–45 minutes (do not exceed 50 minutes; follow timing based on hair type and desired ash intensity).\u003c\/li\u003e\n\u003cli\u003eEmulsify with warm water, then rinse thoroughly until water runs clear.\u003c\/li\u003e\n\u003cli\u003eShampoo and condition with L'Oréal Professionnel Post-Color Care products to seal color and enhance shine.\u003c\/li\u003e\n\u003cli\u003eAlways perform a patch test 48 hours before each use; wear gloves; avoid eye contact; use in well-ventilated area.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"auto\"\u003eSafety \u0026amp; Storage\u003c\/h4\u003e\n\u003cul dir=\"auto\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Use Recommended\u003c\/strong\u003e: Best results with professional application; not for eyelashes or eyebrows.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAllergy Patch Test Required\u003c\/strong\u003e: Perform 48 hours before each use; discontinue if irritation occurs.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAvoid Contact\u003c\/strong\u003e: With eyes—rinse immediately; wear gloves; do not use on damaged scalp or sensitized hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStorage\u003c\/strong\u003e: Keep tube tightly closed in a cool, dry place away from direct sunlight and heat to preserve color integrity and crème consistency.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e[\/product_description]\u003c\/p\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":45029547081807,"sku":null,"price":1645.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/1936\/7503\/files\/224.jpg?v=1774591128","url":"https:\/\/rosemidas.myshopify.com\/products\/loreal-majirel-color-tube-5-12-light-iridescent-brown-ash","provider":"Olamidas","version":"1.0","type":"link"}